Corsair has given exclusive distribution rights to Neoteric in India for all CX and RM series of PSUs and Carbide 100R, 100R Silent and 400R Cabinets
NEW DELHI, India – February 25, 2015 – Corsair®, a worldwide designer of high-performance components to the PC hardware market, today announced the exclusive distribution rights to neoteric in India for all CX and RM series PSUs and Carbide series cabinet (100R, 100R silent and 400R). Neoteric has its reach in over 500 cities in India with 50+ distribution hubs around the nation.
With the increasing popularity of CX, RM and the Carbide series, it needed a robust distribution network to tackle the dynamics of demand and supply. Even tier 2 and 3 cities have seen growth in demands for PC components recently. There was a need of a new strategy to push Corsair products in smaller cities of India. Corsair has hence placed their trust on Neoteric to do the job regardless of other prospects in play.
Mr M A Mannan, Country Manager – India at Corsair Memory said, “Today Corsair is one of the top consumer digital brands in India focused on high-quality customer experience. Neoteric is accountable for Corsair’s success. They have been a valued partner in our venture. They have a fluid network and a broad reach that helps in low response time. The CX, RM and Carbide series are one of the bestselling products in India and the exclusive rights add flair to the distribution of the products.”
Mr Sunil Khetan , Deputy General Manager at Neoteric Infomatique Ltd said, “Our association with Corsair has always bolstered our goals of delivering quality technology products in the country. This time around, we anticipate the same, as we look forward to a potential rise insalesof Corsair’s Carbide and PSU series in India, which are well known for their quality and efficiency. This partnership has provided us an equal opportunity, to further boost our synergistic relationship with Corsair.“
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Founded in 1994, Corsair supplies high performance products purchased primarily by PC gaming enthusiasts who build their own PCs or buy pre-assembled customized systems. The company’s award-winning products include DDR3 memory upgrades, mobile storage drives, power supply units, solid-state drives, PC speakers, gaming headsets, gaming keyboards, laser gaming mice, system monitoring and control devices, PC cooling products, and computer cases.
About Neoteric Infomatique ltd.
Established in 1991 and headquartered in Mumbai, Neoteric Infomatique Ltd. is one of India’s leading national value-added distributors in the IT space with 35 plus branches, 400 plus employees catering to 10,000 plus partners across 500 cities. Neoteric’s solutions range right from PC Building blocks, branded PC, AV, Unified Communication, Storage to Enterprise products.
Since inception, Neoteric has been a market leader in bringing the latest technology products, solutions and services to the Indian market and finding new ways to add value to customers. Neoteric acts as a vital link in the technology value chain connecting solution providers in India with vendors worldwide.
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