iValue Partners with Smokescreen to Help Businesses Detect Advanced Cyber Threats with Deception Technology


BENGALURU, India – September 10, 2019 – iValue InfoSolutions, a leader in optimizing, protecting and transforming digital assets, has partnered with Smokescreen Technologies, a pioneer in deception-based threat defence technology, to deliver the next-generation of threat detection and response systems. Smokescreen offers deception-based threat detection solutions that protect some of the most targeted enterprises globally, including leading financial institutions, critical infrastructure, and Fortune 500 companies.

iValue continues to partner with leading-edge technology providers thus helping customers in their digital transformation journey. Smokescreen is the latest entrant in iValue’s compelling and complementary offerings in the Data, Network and Application Management, and Protection space. Smokescreens proprietary deception platform, IllusionBLACK. detects, deflects and defeats advanced hackers in a manner that is false-positive free and easy to implement. It effectively handles multiple avenues of attack and augments the response capabilities that most companies have.

iValue boasts of a distinctive go-to-market for focused practices that comprise BFSI, Government, Enterprise and Channels. There is also an experienced team engaging consultants, Big 4s as well as regional consultants primarily on the GOI and banking projects apart from the large enterprise opportunities. Empowered by analytics for business development, iValue has been delivering 4x market growth for its OEMs consistently over the last 10 years. Smokescreen with its cutting-edge 3rd generation deception platform, is tremendously poised to enable iValue’s 3500+ strong enterprise customer base.

We are thrilled to join hands with Smokescreen whose deception based ‘active defence’ philosophy is the result of securing the most targeted organizations in the world against advanced threats, and has proved its effectiveness time and again in the real world” said Subodh Anchan, VPAlliance, iValue InfoSolutions. “iValues large pool of Enterprise customers will benefit from Smokescreen’s product capabilities that use a combination of deception and machine learning to detect cyberattacks that bypass the protection mechanisms in place

Commenting on the partnership, Mandar Patil, Director Sales, Smokescreen, saidWe’re excited to be associated with a technology enabler like iValue, that boasts of a rich ecosystem. iValue’s GTM practices complement our product roadmap and we look forward to help transform the threat detection and response capabilities of their 3500+ enterprise customers

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About iValue InfoSolutions

A premium technology enabler, iValue InfoSolutions drives “Go to Market” for Niche, Compelling and Complimentary offerings, Digital Assets” Protection, Optimization & Transformation area, leveraging Customer Life Cycle and Product Life Cycle Adoption frameworks.

iValue mission is to optimize, protect & transform “Digital Assets” of Organizations, with leading edge & proven offerings, in collaboration with trusted partners. iValue offerings are aligned, customized & optimized for organizations, across vertical & size, through its OEM, consultant & global, national, regional and local system integrators partnership.

iValue has direct partnership with 35+ “Best of Breed” OEM’s with 6000+ Customers through 700+ partners. iValue has a direct presence across 13+ locations in multiple continents, with channel, solution, vertical & horizontal focused teams, addressing pre-sales, sales & post sales needs of Customer, Consultants & Partner, for Private, Public and Hybrid cloud needs. Apart from India, iValue overseas presence include Nairobi, Kenya office for Africa foray.

The team at iValue leverage Analytics for its structured and targeted business development at Customers along with AI driven CRM solution for ensuring profitable growth for its partners and OEM.

iValue has been growing consistently at 4+ times market growth rates, at 50%+ CAGR for the last 10+ years.

For more information, visit iValue and Twitter and follow us on LinkedIn.

About Smokescreen

Smokescreen is a global pioneer in deception-based threat defence technology. Founded in 2015 to create the next generation of cyber-security detection and response systems, the company today protects some of the most targeted organisations in the world including Fortune 500s, global banks, stock exchanges, and critical infrastructure. IllusionBLACK, the company’s distributed deception platform, runs the world’s largest deception deployment, has won several awards and has been rated as the best deception solution in head-to-head bake-offs.

For more information, visit the Smokescreen website

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